Clear the trust bar

Inside this

• Publish a privacy policy45m

  A hard requirement for almost every Tier-1 and Tier-2 directory.

• Publish terms of service45m

  Same requirement, same afternoon.

• Add a consent banner that defaults to declining45m

  Only if you take EU or UK traffic: both require an active opt-in before any non-essential cookie is set, and a pre-ticked box is not consent. Default-on tracking is the fine, not the banner.

• Write an About page with a real name and face45m

  Anonymous SaaS converts worse and gets rejected by curated directories.

• Publish a support address a human reads15m

  In Phase 1 that human is you, and the replies are the research.

• Put up a status page45m

  Cheap credibility, and it stops the first outage becoming a support flood.

• Make every promise and badge on the site true before you send traffic to it30m

  A form that says “every Monday” with no Monday email, a “listed on” badge whose listing 404s, a count that stopped being right months ago: each one makes the rest of the page read as invented. Send the first issue before you promise a schedule, and show a badge only for a listing you have opened this month.