Add FAQPage schema to the homepage and pricing page

If this is a change to your product

What must become true

FAQPage JSON-LD whose mainEntity holds at least one Question with a name AND an acceptedAnswer that has text.

Where it usually lives

Wherever the FAQ copy lives. Build the JSON-LD from the SAME array the page renders, so an answer edited on the page cannot silently disagree with the answer in the markup.

The trap

A FAQPage with an empty or missing mainEntity passes a type check and is worth nothing. So is one whose answers are rendered from different copy than the schema quotes.

Do these first

• Add an FAQ block with FAQPage schema

In topics

• Technical SEO and indexing