Choose the version of the product you can show, not explain
A thing that demonstrates in seven seconds and a thing that needs three minutes are different businesses. Decide which one you are building while it is still free to change.
Step 1.2.4.3
Time: 45m
Done when
Quote the description of what a 60-second demo shows on screen. If it describes what the product IS rather than what it DOES, it has not chosen a shape. (Proof: the exact words.)