Record a 60–90 second demo video
Product Hunt listings with a video tend to get more upvotes. Sources that give a multiplier disagree, from about 2× to 4×, so treat the direction as sound and the number as unknown. Reused a dozen times later.
Step 1.2.2.5
Time: 2h
Evidence
Removed from this step
These statements were here until a source did not support them.
It said: A video makes a Product Hunt listing get about 2.7 times more upvotes.
We found: The number comes from an unsourced vendor blog; other posts say 2.3 and 4.2. A 2017 study supports the direction only.
Now: Listings with a video tend to get more upvotes; the size is unknown.