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Put a real byline on every post, linked to one author page

Do it for the reader and the links, not for rankings — sites with real bylines earn roughly twice the referring domains and show no ranking lift once those links are accounted for.

Step 3.8.8

Time: 1h

Done when

Open three posts. For each, say whether the visible byline links to the same author page, whether the Article markup names that author as a Person with that page as its url, and whether the markup’s datePublished matches the date shown on the page. A mismatch on any of the three fails that post. (Proof: a list of the items.)

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Open in the launch plan

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The whole library, sourced.

Topics, plays, terms and the evidence behind each launch-plan step, every claim linked to the page it came from.