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Backlink outreach

Reclaim unlinked brand mentions

Search for existing mentions of your brand or founder that are not hyperlinked, then send the author a brief, friendly request to turn the mention into a link. Because the writer already chose to mention you, reply rates far exceed cold link outreach — making this the easiest credible backlink win available.

By The Marketinque TeamReviewed June 2026

The play

Find places that already mention your product or founder by name without linking, and send a short, friendly note asking the author to make the existing mention a link. Highest-conversion link outreach there is.

How to run it

  1. Search the web for your brand/founder name in quotes; note pages that mention but don’t link.
  2. Confirm the page is reputable and the mention is positive.
  3. Email the author: thank them, point to the exact line, ask for the link.
  4. Track replies and follow up once after a week.

Watch out for

  • Only request links where the mention is genuine and positive.
  • One polite follow-up maximum — never pressure.

Best for

  • b2b saas
  • dev tool
  • agency

Make this concrete for your product

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Tailor it to your product

Sources

  1. Ahrefs: link reclamation

Compiled by The Marketinque Team to our editorial standards.