Follow up once after five days
G2’s own figure for review requests is an 11% conversion (a 2020 marketing page, no method), so expect fewer than ten reviews from 20 asks. Ask more people, and ask personally.
Step 3.6.4
Time: 30m
Evidence
Removed from this step
These statements were here until a source did not support them.
It said: Expect roughly 50% conversion from 20 review asks.
We found: G2’s own page cites an 11% conversion on automated requests (2020, no method).
Now: Expect fewer than ten reviews from 20 asks; ask more people.