Submit the sitemap to Google and Bing

Done when

Open Search Console and Bing Webmaster Tools and confirm the sitemap is submitted in each, then read the coverage report for what was excluded and why. The exclusions are the point — a green tick with 40 pages excluded is not done. (Proof: a URL.)

Do these first

• Generate sitemap.xml automatically

This unlocks

• Track indexed as a share of submitted, not as a count
• Claim the national consoles wherever a local engine competes with Google

In topics

• Technical SEO and indexing