List 25 with a live trigger event
Hiring for the role, a new person in the seat that buys, a funding round, a migration announcement, a public complaint. Free places to watch: the Greenhouse, Lever and Ashby job feeds, SEC Form D filings, and the ad libraries. If what you sell replaces the role, one still open after two months is the strongest of all. A trigger from a year ago is not a trigger — date every one and drop the stale.
Step 2.1.4
Time: 1h