YouTube: how search and discovery works
platform-doc
How well we read it: read in full, on 2026-11-10
What we recorded
Cited by the play video-answer-the-search-not-the-feed. Read 2026-11-10 (through a fetch tool that can summarise; spot-check exact figures). Moved to the YouTube Help article How YouTube search works. Ranking rests on relevance (title, tags, description, content), engagement and quality; results can be personalised; YouTube says it sells no organic placement. The page has moved to https://support.google.com/youtube/answer/16090438?p=how_search_works.