Optimize your ads and landing pages; About Quality Score for Search campaigns

What we recorded

Landing page experience is called a Quality Score component. Matching the page to the ad and keywords, and putting important information toward the top, is advised. The above-average, average and below-average rating scale is NOT on this page. The phrase first screen does not appear.

Claims that cite it

• Google Ads calls landing page experience a component of Quality Score. It advises matching the page to the ad and keywords and putting important information toward the top of the page. (strong)