LinkedIn Thought Leadership: How to Build Authority Through Posts
vendor-claim
Ivana Todorović · AuthoredUp · 2026
How well we read it: read in full, on 2026-11-10
What we recorded
Published 2026-04-02, updated 2026-08-11. Analysis of personal-profile posts from September 2025 to February 2026 (417,550 classified opening lines): contrarian openers had the highest median engagement rate, 3.07%, against 2.58% for statements, 2.38% for questions and 2.36% for results hooks. Medians only, no causal claim, and AuthoredUp sells a LinkedIn tool so it is not independent. Nothing measured on personal experience or concrete metrics.