Marketing for a solo B2B SaaS founder

Not with a channel. The first marketing work is the part every channel spends against: one sentence that says who the product is for and what it replaces, a homepage that says it in the first hundred words, and a way to see who arrives and what they do. Phase one of the free launch plan is exactly that list, and most of it takes under an hour a step.

Then pick one place your first users already are and show up there every week, before adding a second. Not knowing which place is where most founders stall; the strategy guide walks the order that settles it: the customer, a revenue target worked backward, measurement, and only then channels. If you are not the founder but the only marketer, the version for a team of one is closer to your week.

It keeps a launch plan of 361 steps with prerequisites, so it only ever offers steps that are unlocked, and it reads your site to tick the ones already true: the sitemap, the schema, the privacy page, the analytics tag. What it cannot see stays open until you say so, or until it can check the evidence.

Each cycle then works the plan’s next unlocked steps toward the project’s goal, drafts for at most three channels, and skips any channel that already has a draft from the last day. Every drafted idea carries the sources it drew on, so you can check a claim before you approve it. How it works walks the loop end to end.

Nothing, for now, and no card is asked for. The drafting runs in your own Claude Code, on the subscription you already pay for, or on your own Anthropic or Kimi key, so marketinque never bills you for the writing. Pricing has the detail; the comparison of AI marketing tools for startups ranks what the paid alternatives charge, and the alternatives pages take them one at a time.