marketinque

Pipeline Goal Calculator

Set a revenue goal and we work backward to the opportunities, SQLs, MQLs, and leads you need — plus the monthly pipeline to cover it.

Your numbers
Results

Required pipeline (3x coverage)

$3,600,000

$300,000 / mo · open opp value $4,800,000

  • Leads / yr4,233
  • MQLs / yr1,481
  • SQLs / yr667
  • Opportunities / yr400
  • Won deals / yr100
You need about 353 new leads / mo. With a 90-day cycle (~3.0 mo), start generating pipeline at least that far ahead of each revenue target.

Made with marketinque — the demand generation toolkit.